Your Personal Values Profile
This chart reports your score on each of the three value
dimensions and compares your score to those received by
the thousands of other individuals who have completed
this survey. The bar behind your score indicates the
range of scores received by others. The bottom of the
bar is at the 25th percentile, the top of the bar
represents the 75th percentile. A percentile score
indicates the proportion of individuals who scored below
a given point (i.e., 25 percent of individuals score at
or below the 25th percentile). |
You scored in the 23rd
percentile for Achievement, the 0 percentile for
Affiliation, and the 3rd percentile for Power. |
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Understanding Your
Personal Values Profile
Why do people do the things they do? Why do some seek fame,
while some search for love, and others pursue money. David C.
McClelland, Ph.D., renowned behavioral psychologist, former
Harvard University professor, and pioneer in the area of human
motivation theory, identified three social values: Achievement,
Affiliation and Power. According to McClelland, these conscious
drives, predict types of behavior people gravitate toward.
What are values? Values are those factors—behaviors, beliefs,
qualities, goals—that you believe are important. While you may
not always think about them, if asked to, you could probably
identify them pretty easily. They’ve been shaped by your
parents, teachers, mentors and experiences to date. They are
important because they affect the choices you make, and your
satisfaction (or lack thereof) with the outcomes. matters.
The three social values, identified by McClelland are:
Desire to meet or exceed a standard
of excellence and or to improve performance. Focus can
be on outperforming someone else, meeting or surpassing
a self-imposed standard of excellence, or accomplishing
something new, unique or innovative. |
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"He always wanted to be first in his class." |
- Internal Standards of excellence
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"She was never satisfied with the quality of her work,
and kept trying to do better." |
- Unique or innovative accomplishment.
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"She was always trying to figure out a new way of doing
things." |
- Long-range planning/career involvement.
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"He had wanted to be a pilot ever since the age of
five." |
Desire to establish and maintain
close, friendly relationships. Focus is on building up,
and minimizing disruptions in, relationships. |
- Establishing close, friendly relationships
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"She hopes to make friends with them." |
- Concern about separation or disruption of
relationships.
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"He was very sad when he was afraid that the person felt
alienated from the group." |
- Seeing group activities as social.
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"The got together to have a party because they were old
friends." |
Desire is to have an impact. Focus
is on reputation or position. Value for Power can be
personalized; used for self-benefit, or socialized; used
for the greater good.
Feeling or being perceived as strong, effective,
influential
- Taking forceful actions that affect people.
- Giving unsolicited support or advice.
- Controlling or regulating people's lives.
- Influencing, persuading, or making a point (when
reaching agreement is not the object).
- Impressing individuals or the world at large.
- Acting in ways that generate strong positive or
negative emotions in others.
- Having concern for reputation or position.
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